Do manufacturers pay shelf rebates to put their products in the front end zone?
Wonder what other products are also heavily impacted. These products needs a strategy to get mimic a "front end zone" in the digital space.
Do manufacturers pay shelf rebates to put their products in the front end zone? I feel like gum is a product that is heavily reliant on its placement in the front end zone.
Wonder what other products are also heavily impacted. These products needs a strategy to get mimic a "front end zone" in the digital space.